17th October 2019

Why is Content Marketing Important?

There’s a reason why the phrase ‘Content is King’ is so popular, as it has slowly but surely become a necessity for a great marketing strategy in recent times. In the digital age where consumers are bombarded with advertisements and...

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10th October 2019

How To Get the Most Out of Your Marketing Agency

Whether you’re running your own business or you’re an in-house marketer, if you’re managing an agency relationship you will want to ensure maximum benefit. Your digital marketing agency will need to completely understand your business, its industry and its objectives....

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2nd October 2019

Announcing ‘BALI Digital in Association with Adtrak’

We’re delighted to announce that we have relaunched our strategic alliance with the British Association of Landscaping Industries (BALI). Our collaboration with the landscaping association aims to make use of our technical expertise in order to help BALI members succeed...

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26th September 2019

An Interview with the Wix SEO Haters

Wix, a website building platform, has recently launched its annual SEO battle! The Wix SEO competition involves two agencies going head to head to see who can rank the highest for the search term “Wix SEO”. The Wix SEO Lovers...

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19th September 2019

An Interview with the Wix SEO Lovers

Wix, a website building platform, has recently launched its annual SEO battle! The Wix SEO competition involves two agencies going head to head to see who can rank the highest for the search term “Wix SEO”. The Wix SEO Lovers...

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11th September 2019

Like Attracts Like, Until It Doesn’t

How might removing like counts and vanity metrics impact on social media marketing? Vanity metrics, the number of likes a social media post or profile has, have become synonymous with social media over time, from how brands and businesses measure...

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16th July 2019

How Adtrak’s Changing for Growth

After a year of transformations and lots of hard work, we’re excited to announce some huge changes to our structure and working processes! Over the past 12 months, we’ve undergone an extensive change programme – which we’ve named ‘Change for...

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10th June 2019

Adtrak’s Journey Into the Future at D2N2 Digital Conference & Expo 19

Last month, our Strategic Marketing & Sales Analyst, Leena, attended the D2N2 Digital Conference & Expo in Nottingham, which showcased the latest digital developments and technologies for local small and medium sized enterprises (SMEs). Hosted by Digital Growth Programme, East...

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6th June 2019

Adtrak’s Run & Ride for Framework

Adtrak are proud supporters of Framework, a Nottingham-based charity providing housing, health, support, employment and care services for the city’s most vulnerable people. Helping people in a variety of circumstances, Framework’s services allow people to achieve independence and financial stability....

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21st May 2019

Brand Talks 2019

There’s many things that creatives and marketers alike will agree are at every industry-level brand conference; the queues for the name badges are never fast-flowing, small biscuits quickly become the rarest and most precious of assets, and everyone has sympathy...

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21st May 2019

What Happens to Our Digital Data When We Die?

We’re now a year into the new world of GDPR with consumers supposedly reaping the benefits of marketers’ fear of feeling the wrath of the Information Commissioner’s Office (ICO) and the Courts. This improvement in data security can only be...

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29th April 2019

Adtrak’s Guide to Hashtags

How to use #Hashtags You may think that hashtags are a pretty #basic fundamental when it comes to social media, but whilst they can be fundamental, using them may not be as simple as you think. First things first: what...

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