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Digital Strategy

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Digital Strategy

Put simply, a digital marketing strategy is a plan. A plan that sets out the ideas, methods and channels that will be used to improve a business’s performance online. Furthermore, it will also propose how specific marketing objectives will be achieved to meet your goals. As an award-winning agency with over 25 years experience in helping businesses succeed online, we are leading UK experts in digital strategy and we have the credentials to prove it. 

We’re devoted to getting you more customers and as such, a considered, thorough strategy is crucial. As a full service agency, we have every digital channel at our disposal. Collaboration is key and our skilled digital strategy consultants will work with every department to establish the most effective marketing channels to boost your business’s visibility.

Increase traffic to your website
Generate more revenue online
Grow your business with a full-service agency approach

Our approach to Strategy

Discovery Phase

Goal Setting

Ideas Generation

Action & Evaluation

Experienced Commercial Knowledge

Whether you are looking to expand into a new market, launch a new product or expand your franchise, our talented Account Directors have decades of experience in helping businesses realise their goals through both traditional and digital media. They spend time understanding the specifics of your company and discuss where you aim to be, all to create a custom marketing strategy designed around you. With unmatched commercial knowledge and determination to succeed, our Account Directors are instrumental in helping grow your business.

A Digital Marketing Strategy That Gets Results 

In order to establish a bespoke marketing strategy, we firstly must understand your company’s individual goals. By working closely with you, we gain a complete and comprehensive understanding of your business, your customers and objectives, as well as what you want to achieve. From there we consider every suitable marketing channel, whether organic search, social media, PPC, content, web design, call tracking and more. We are then able to decide on a clear framework of the channels, tasks, methods and responsibilities required to move toward those specific end goals. 

We are proud to be one of the UK’s leading digital marketing agencies which means you can rest assured that your business is in highly skilled and experienced hands. Our aim is to nurture your business and accelerate its growth. Our skilled marketing strategists thrive on navigating the ever changing digital landscape, guaranteeing that the channels recommended and selected for your business are perfectly matched.  

Contact Adtrak today and we will work with you to deliver a digital marketing strategy which reflects your needs, long-term business goals and of course, your budget.

Get in touch today on 0115 959 8900 or Contact Us

Your strategy can include the following
Web Design

Your website should be built to perform on search engines and we prioritise successfully converting your visitors into...

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An SEO Agency that will help your website climb the search engine results pages to boost traffic and business to your...

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We create PPC campaigns that are targeted, results-driven and designed to deliver ROI.

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Stand out from the competition. Refresh your branding with Adtrak and get a unique and modern brand that will demand attention.

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Social Media Marketing

Our social media strategies allow you to communicate and engage with your target audience.

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Content Marketing

Content is king and our strategies will establish your business as an authoritative voice online.

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Let video bring life to your business.

From case studies to adverts or product promotions  to testimonials, get a glimpse below of how our videography services will showcase your work, your business and your brand.  

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Our advanced software precisely monitors call statistics and the success of each campaign and platform.

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Fill in the form below and one of our expert team will be in touch to discuss your needs.

  • Dedicated client teams
  • Nationwide account team
  • Full service agency

Our starting point is you. We spend time getting to know your business, its challenges and your goals.


We listen, then we create. We explore different approaches, techniques and strategies based on your needs.


Our experts work collaboratively to build a complete and effective web design and digital marketing solution.


We prioritise measurable results and will report, analyse, test, assess, tweak and develop continuously.

Get in touch today on 0115 959 8900 or Contact Us

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