Last week, Chris Robinson, the Managing Director here at Adtrak, along with Andy King, one of our Account Directors, took a trip to Texas. It wasn’t all sunshine and Stetsons, however. Instead, the business trip marked a huge and important step for Adtrak, as we signed up our very first US clients!
We welcomed two clients onboard as a result of the trip – Easy Mix and Master Pools of Austin. They are both based in Austin, Texas and we will be overhauling their entire digital presence, including website design, SEO and PPC.
Upon returning to Adtrak (full of adrenalin and with an even more impressive tan than usual) Chris said:
“This is a major milestone for Adtrak and marks the next stage of our evolution. As more customers are going online to hunt for products and services, US businesses are looking at their marketing strategies and recognising the many benefits of incorporating web design and digital communications.
Adtrak are the perfect people to help them with this. We have a proven track record of helping our clients to reach and engage with their customers online and our clients enjoy a substantial increase in sales leads as a result of our support.
In the age of digital marketing, there is little difference between supporting a UK or international business. We’re confident that we can replicate the success we have delivered here for our transatlantic clients.
This is a great win for both Nottingham and Adtrak, and the team here are all extremely proud that our talents have been recognised across the pond.”
The USA opportunity is a really exciting one – and everyone at Adtrak is thrilled at what the company is achieving. We managed to win the business after one of the US companies, Easy Mix, saw the volume in web traffic we were already generating for one of our current UK clients in the same sector. It is, therefore, a true testament of our skill and experience, as well as our commitment to delivering results, success and growth for our clients.
Chris will be heading back to America in the next couple of months, where he will be talking to other US companies keen to utilise our expertise. We will be sure to keep you up to date as the venture develops!