1st February 2018

Nottingham Restaurant & Bar Awards 2018 – The Winners!

Last night, the first ever Nottingham Restaurant & Bar Awards took place and were a much-celebrated success. Held at Colwick Hall, the glamorous ceremony was hosted by TV personality Mark Durden-Smith and welcomed an impressive 350 guests, including the award...

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30th January 2018

Adtrak and the Nottingham Restaurant & Bar Awards

At the beginning of 2017, the Nottingham Restaurant & Bar Awards campaign was rebranded and relaunched by Big Table PR, in partnership with Adtrak. Since its launch last January, as title sponsors, we’ve been busy making sure that the campaign...

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29th January 2018

Creating High Quality Content in 2018

Writing copy can be hard, especially when the rules seem to change like the wind. And in 2018, we’re going to have to make a few more adjustments. Content quality has been closely monitored by Google since it launched the...

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24th January 2018

Adtrak Attend Google’s H1 Product Kickoff

Last week, Geoff and I were excited to be invited to Google’s H1 Product Kickoff! Exclusively for Google Premier Partners, the bi-annual event gives us a valuable insight into Google’s plans for the next six months, including all the new...

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22nd January 2018

Missguided Are Giving Us All a Lesson in Social Media Marketing

“What are you wearing tonight?” “Probably jeans and a nice top.” Us girls love a ‘jeans and a nice top’ combo because it’s comfortable, can be dressed up or down, and, most importantly, is a timeless wardrobe staple. So when...

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7th December 2017

Visual Sitelinks: The Secret to Improving your CTR?

Visual Sitelink Extensions have been available as a beta for Google Partners for a number of months now. We tested the new feature on 20 campaigns and discovered major performance gains in CTR (Click Through Rate). What Are Visual Sitelinks?...

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23rd November 2017

Adtrak at FutureScape 2017

Last week, the Adtrak team headed to FutureScape, the UK’s leading event for the landscaping industry. FutureScape is the perfect opportunity for landscapers, designers and architects to network, learn more about the industry and listen to a fantastic line-up of...

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2nd November 2017

The Ultimate Checklist for Improving Website Page Speed

Over the last year or two we’ve dedicated a lot more time and focus to website speed here at Adtrak, both in terms of research and putting processes in place to ensure our sites are as optimised as possible. And...

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18th October 2017

Five Ways to Make the Most of your Content

One of the hardest parts of content marketing is coming up with endless ideas. This is particularly evident when you have been working with one client for a long period of time, or they work within an industry that isn’t...

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13th October 2017

Designing Ourselves a Website

We’re in the business of designing websites. In fact, we’ve built thousands of them for our clients over the years. With our last website designed and launched in 2014, we thought it was time we walked the walk and gave...

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12th October 2017

Our 4 Takeaways from Copy Cabana

It was a slightly murky Wednesday morning when we hit the Bournemouth coast for the second annual conference dedicated to copywriting – Copy Cabana. But with bellies filled with breakfast, there was a great lineup to look forward to at...

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5th October 2017

Google Can Now Double Your Daily Budget

Today, we woke up to a tiny tweet from @adwords… To help you hit your advertising goals, your campaigns can now spend up to twice your average daily budget. https://t.co/TUO08wXnl3 — Google AdWords (@adwords) October 4, 2017 As of the...

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