Internet Marketing Archives

8th January 2019

Looking Great On Google In 2019

How can you improve your business’ search engine appearance? With increasing numbers of purchases starting with search, the search engine results pages (SERPs) will more than likely be the first chance to make a great impression on your potential customers....

27th November 2018

Adtrak at MarketEd.Live

In September, three of our Internet Marketers, Milly, John and James attended MarketEd.Live at the Nottingham Contemporary gallery. We’re always excited to attend industry events, and we’d have been foolish to turn down such an opportunity right on our doorstep....

16th August 2018

Google’s July Deadline for HTTPS Has Passed. Are You Secure?

Back in February, Google announced it was setting a deadline for HTTPS and it warned all publishers to upgrade as soon as they could. The deadline was July 2018. Chrome 68 has been released, and with that, all HTTP sites...

2nd August 2018

What Effects Will Artificial Intelligence Have On Copywriting?

With autonomous transportation, cognitive surgical robots and machine-learning devices which can sift through mountains of data in just seconds, it’s safe to say that AI is already integral to the global workforce. But what about us writers? It’s easy to...

3rd July 2018

Is Your Website Voice Friendly?

Since the introduction of Google Assistant and Alexa, a lot has been said about voice search, especially in the SEO and PPC world. Voice capabilities have improved over the years and now an ever increasing number of people are confident...

20th June 2018

Helping Landscaping Businesses Grow Online

With summer finally on its way, we thought we’d take a look back at some of the fantastic work Adtrak have produced for the landscaping sector over the past few months. As the digital partner of BALI (the British Association...

10th May 2018

Meet the Team! – George Musson

The work we do here at Adtrak speaks for itself, but the people who do the work can also speak and we’d like you to meet them. For the second instalment of our staff profile series, we’re featuring the Assistant...

26th April 2018

How to Use Web Accessibility Standards for Conversion Rate Optimisation (Part Two)

Following on from part one, we’re going to look at some of the things you can do to make your website more accessible for older people and people with disabilities. The great thing about the Web Content Accessibility (WCAG) 2.0,...

18th October 2017

Five Ways to Make the Most of your Content

One of the hardest parts of content marketing is coming up with endless ideas. This is particularly evident when you have been working with one client for a long period of time, or they work within an industry that isn’t...

21st July 2017

Adtrak Co-Host Pro Landscaper Tech Event at Google

Last week, we joined forces with Google and Pro Landscaper magazine to deliver the Pro Landscaper Tech event. Held at Google HQ in London, the exclusive event was aimed at businesses from within the landscaping industry and focused on the...

5th July 2017

BBSA Head to Adtrak for Social Media Workshop

Last week, we welcomed a number of members from the BBSA (the British Blind and Shutter Association) to the Adtrak offices for a social media workshop. We’ve held similar sessions before, including at the BALI headquarters (the British Association of...

6th September 2016

Adtrak head to BrightonSEO 2016

Held in a new venue (which wasn’t above a pub) we had high hopes for BrightonSEO! We were excited to sink our teeth into the huge range of talks available and devour all the information the speakers were looking to impart....