Long Eaton Appliances wanted to attract more customers from within 30 miles of their showroom as they felt these people would be more likely to purchase.
Through extensive research and close consultation with Long Eaton Appliances we discovered the product range they were competitive on and created initial localised campaigns. After running the initial campaigns we discovered potential areas for expansion and suggested moving from a small local campaign to a targeted national one.
By introducing national elements to Long Eaton Appliances online marketing we have increased their pay-per-click traffic by over 450% and reduced the cost per visitor by £0.43 (March 2011 to October 2011).
A2B Radio Cars wanted to expand their current online marketing and increase conversions for taxi services and airport transfers.
We created highly focused pay-per-click advertising campaigns that targeted their chosen areas of business and location. This gave us the flexibility to quickly target areas and focus on the immediate needs of A2B Radio Cars. Once the pay-per-click advertising campaign was fully established we created targeted mobile adverts which link into optimised mobile device web pages on their website giving customers the ability to instantly call via their phones.
Over the past two years we have help A2B Radio Cars increase their pay-per-click visitors by 110%
In addition to this increase in traffic we have also managed to reduce their monthly pay-per-click costs by 25%